.beats Domain Name

.beats

.beats Domain Name

Applicant Beats Electronics, LLC has applied for the .beats domain. As this is a branded domain, this will initially not be available for public registrations. Review the application for more information.

Not available for public registration

.beats Domain Information

Applicant Full Legal Name

Beats Electronics, LLC

Legal Establishment

Limited Liability Company

Applicant Address

1601 Cloverfield Blvd.
Suite 5000N
Santa Monica CA 90404
US

State Jurisdiction

USA (Delaware)

Applicant Website

http://www.beatsbydre.com

Applied for gTLD

BEATS

Domain Registration Status

Closed

Mission/Purpose of Domain Extension

Beats Electronics, LLC ("Beats") provides the highest quality headphones and other audio equipment. In the words of Andre "Dr. Dre" Young, "People aren't hearing all the music. Artists and producers work hard in the studio perfecting their sound. But people canʹt really hear it with normal... Read more

Beats Electronics, LLC ("Beats") provides the highest quality headphones and other audio equipment. In the words of Andre "Dr. Dre" Young, "People aren't hearing all the music. Artists and producers work hard in the studio perfecting their sound. But people canʹt really hear it with normal headphones. Most headphones canʹt handle the bass, the detail, the dynamics. Bottom line, the music doesnʹt move you. With Beats, people are going to hear what the artists hear, and listen to the music the way they should: the way I do.ʺ Since their launch, Beats' headphones have been featured with Dr. Dre in television commercials, and have been endorsed in various mediums by numerous performing artists, such as Will.i.am of the Black Eyed Peas, Lady Gaga, Justin Bieber and Sean "Diddy" Combs.

In part because of the high-quality, unique and sophisticated products and services Beats provides, and their association with celebrities, unauthorized third parties have begun selling fake Beats-branded headphones. Beats, through its website and its authorized dealers, has warned consumers about these fake headphones that do not meet the Beats standards for sound, quality, and performance and may easily break causing damage, and provided a means for consumers to verify their purchases. Nonetheless, counterfeits continue to enter the marketplace.

.BEATS will provide Beats with a means to introduce new products and services in an easy to find, easy to understand way. Moreover, it will provide Beats with a means of designating which sellers are authorized so that consumers may be sure that Beats-branded goods and services provided by those sellers are genuine.×